NATALIJA x Well Made Clothes
Announcing our new partnership with Well Made Clothes.
At NATALIJA we are passionate about being an advocate for sustainability in the fashion industry and love collaborating with likeminded people. It takes a community to start a revolution which is why we are so excited to partner with businesses like Well Made Clothes with whom we will now be stocking NATALIJA silk wear.
Well Made Clothes is an online marketplace, with a beautiful assortment of well designed and ethically produced fashion. They have a delightfully simple way of rating each garment, measuring its adherence to a selection of core values – locally made, handcrafted, supply-chain transparency, gender equality, fair labour, vegan, minimal waste and sustainable, so that you as the consumer can feel confident that you are supporting brands who prioritise ethical practises.
We love how Well Made shares our belief in stripping back to basics and emphasising beautifully made clothes that make you feel good but are ultimately kind to the environment. Like us, they are aware that quite hard for companies to be completely flawless when it comes to sustainability and ethics.
Well Made’s founder, Courtney Sanders said it best when she acknowledged, “Shoppers need to pick their battles.... You need to decide what ethical means to you and shop accordingly. The fashion-industry supply chain is so complex – from seed to fibre, to factory, to retail floor – it’s difficult for a fashion label to be absolutely perfect in every way.”
Ethical fashion doesn’t have to be a complicated concept, which is what Well Made Clothes demonstrates so well. Simply investing in fewer, higher quality pieces is the first step, but with resources like this we also have the opportunity to support brands that are making changes to ensure that their impact is kind to the environment and the community.
NATALIJA is now available on Well Made Clothes.
You may find their website here.