NATALIJA Women: Amy Farrell

In this edition of our In Conversation with NATALIJA Women we speak to Amy Farrell. Amy has photographed weddings alongside her husband Milton Gan for 8 years, but her heart remains very much in her fashion industry roots where she spent 20 years working with a range of established and emerging brands.

Amy currently runs her own fashion consulting, mentoring, and sales agency, The Fashion Futurist, and she is thrilled to have recently moved to Canberra to join her friend Andi in bringing Mrs Fray to life - a beautiful bridal concept store with a warm and inviting environment for the modern bride to find her ideal wedding day attire.

We are so pleased to have her as a long time friend and supporter of NATALIJA and honoured to speak to her today about her sense of style and self love rituals.

  

Three words that best describe your personal style?

Understated, refined, timeless

 

What is the oldest, most treasured piece in your wardrobe? Where did you get it from and what special meaning does it have for you?

A camel coloured wool coat by Karen Walker - the gold buttons have tiny peace symbols etched into them. The coat was a kind gift from my mum to celebrate one of my early roles in the fashion industry, we purchased it on one of our last shopping trips together before she passed away.

I guess it holds a lot of fond memories for me, symbolising my career path and the special times I shared with my mum just the two of us. The coat was handcrafted in New Zealand and made from 80% wool, although it’s been dry cleaned many times during it’s 11 years of wear it’s still in pristine condition.

 

What is the item in your wardrobe worn on the highest rotation?

Currently as we head into cooler times here in Canberra, you’ll find me in one of three Everlane cashmere crew neck sweaters, I have it in black, grey marle and oatmeal - hey when you find a good thing stick to it right? Summers it’s a blend of organic cotton t-shirt dresses from Bassike, to silk slips from Natalija when something a little more elevated is required :)

 

Where or who did you get your sense of style from?

My forever style icon would have to be my mum, her sense of style was most certainly always refined and she also taught me from a young age the value in investing in pieces that will last a lifetime.

I think my personal style is always evolving, early on in my career I was influenced a lot by the beautiful brands I was working with and adopted a more high fashion look. As my lifestyle and location has changed over the years my everyday style has become more relaxed, but I still look to aspirational women and brands for cues and a bit of adventure now and then. And characters like Villanelle from Killing Eve, an incredible chameleon of style.

 

I feel the most confident when…

I feel good in my own body - clear skin, hair cut super short and wearing something comfortable and beautiful.

 

What are your daily practises to connect to self? Do you have any special rituals or moments that you make time for?

I feel like I’m increasingly becoming more aware of the need to connect with myself on a daily basis, this current time has forced me to slow down for the better. I’m getting back into my daily yoga practice and reading a few pages of a book to escape. I do always need to start my day with a good coffee - this is a non-negotiable ritual :)

 

What book do you think every woman needs to read and why?

I’m not a huge reader of books, but that is all changing! One title I always return to is Heart Talk By Cleo Wade - for down to earth poetic wisdom

 

What is your favourite beauty ritual to indulge in when you need some self care?

My beauty regime is pretty simplistic on an everyday basis, however if I’m seeking a little care I can’t go past a Go-To Transformazing sheet mask - it really is amazing! And some time in a relaxing bath - usually filled with magnesium salts and essential oils.

 

What does having a conscious wardrobe mean to you?

Only buying what I really need and investing in well made pieces that will last.

 

Follow Amy at @thefashionfuturist and @mrs_fray bridal here www.mrsfray.com

 

Amy wears our Silk Slip Dress in Black, styled with our Silk Crepe Shirt in White.

 

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